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What is Beldi?


Beldi Rugs showcase one of the finest collections of authentic vintage and contemporary Moroccan rugs in the UK. Each piece is handpicked based on its credentials. 

Beldi is a Moroccan word meaning traditional, rural and natural. It conveys the sense of purity and authenticity we love about Morocco. Beldi Rugs are handcrafted from the wool of a special breed of sheep that roams Morocco’s rugged Middle Atlas Mountains, historic home of the Berbers.

Each rug is unique – an authentic piece of folk art. Our handpicked rug collection is rooted in the culture and landscape that produced them. They are vintage pieces, some dating back to the 1940's and 50's. If you are looking for something unique, natural and authentic, Beldi Rugs is for you. Bring a piece of the "real" Morocco into your home. 


Shop Beldi Collection


Beni Ouarain

Authentic vintage Beni Ouarain wool rugs


Abstract, eclectic and vibrant bohemian tribal rugs

Modern Beldi

Contemporary Moroccan blankets and rugs


Bohemian and bright Moroccan rag rugs

Rare Rugs

Diverse and rare Moroccan rugs

Beldi Kids

Playful, colourful rugs for modern kids interiors


Artistic, tribal Moroccan Berber rugs

Ait Bou Ichaouen

An older weaving style now almost entirely lost

Beldi treasures

Unique home accessories and curioddities


What’s your rug personality?

Beldi Rugs showcases one of the most diverse and prestigious collections of modern and vintage Moroccan Berber rugs in the UK. How do you choose which one is right for you? Let us help you choose based on your own character and interiors style…


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